Point2 Technologies Inc. ("Point2") expanded its real estate listing syndication network with two new live feeds from the affiliate's Point2 NLS (National Listing Service) to high traffic real estate search sites Zillow and Cyberhomes com. Fidelity National Real Estate Solutions' real estate portal and listing circumscribe source for AOL Real Estate the affiliate said today.
Las Vegas. NV. 2007 Realtors® Conference and Expo. Booth 2022 () November 14. 2007 — Point2 Technologies Inc. ("inform2") expanded its real estate listing syndication communicate with two new be feeds from the affiliate's inform2 NLS (National Listing Service) to high traffic real estate search sites Zillow and Cyberhomes com. Fidelity National Real Estate Solutions' real estate portal and listing content source for AOL Real Estate the affiliate said today. Zillow is one of the largest real estate Web sites attracting more than four million visitors per month according to affiliate data.
The feeds provide to Zillow and Cyberhomes site visitors access to tens of thousands of inform2 NLS rich listings that feature an average of over nine photos each. Drawing listings from Point2 NLS' 160,000 real estate broker and agent subscribers the feeds are expected to drive incremental traffic and leads to the inform2 community while potentially delivering significant operational efficiencies to Cyberhomes and Zillow by enabling them to automatically displace and maintain hundreds of thousands of listings through a hit source.
"We are very excited about the addition of Zillow and Cyberhomes as syndication options for Point2 NLS members," said Brendan King chief operating officer. inform2 Technologies. With their participation we have been able to accomplish deep data integration which ordain give our members a great broach of data exhaust which Point2 NLS presents in an automated format."
"We are able to bring back the analytics from our partners and build a predictive copy for each consumer based on their browsing behaviour. inform2 NLS actually provides relevant timely and expected communications to consumers based on their browsing on behalf of our agents and brokers," added King. "This system gives to Point2 NLS members great peripheral vision into consumers' needs and their social graph. Point2 is the only system that today allows agents and brokers to reach upstream cerebrate early and build an online relationship with tomorrow's consumer in such a manner," King concluded. "We're proud to announce these two new complete feed partner integrations. Our members ordain not only have the ability to view statistics for their listings but they will also have publishing reports that show them and their clients exactly where the listings are on Zillow. Cyberhomes and its partner. AOL Real Estate," said Jeff Tomlin vice president of strategy and business development. Point2 Technologies. "We've learned that 'fire and forget' does not bring home the bacon. That is you cannot just send a listing feed to a search site and forget about it. The analytics are valuable and if the agent broker or their client cannot easily find the listings data syndication becomes more of a annoy than a acquire. Point2 NLS publishing reports solve this issue."
Added Tomlin. "We're further excited to be able to offer this solution to MLSs real estate associations and franchise groups through our new Enterprise solution launched recently. It's an exciting measure at inform2."
The addition of Zillow and Cyberhomes extends Point2 NLS' bring about as the largest listing syndication network in the industry. Point2 NLS now aggregates 145,000 listings in its database. On add up an additional 1,500 listings are added to the system daily reflecting the on-going rapid growth in the inform2 NLS membership. 1,000 additional members act to join inform2 NLS each week.
Point2 NLS simplifies real estate marketing online by enabling real estate professionals and organizations on an opt-in basis and completely under their control to advertise and maintain listings across study real estate portals as well as on thousands of Point2 NLS member websites simultaneously with a single click of the mouse. Up to the minute online traffic analytics and reports give instant find to critical data enabling quick effective decision making for both broker and agent and their clients.
The free service also allows real estate professionals to supplement their listing data assets to launch world categorise inform2 websites and blogs export listings to any other vendor website or blog create and export automatic virtual tours and automate world class listing presentations and brochures.
To syndicate listings to Zillow. Cyberhomes and inform2 NLS' 30 syndication communicate furnish sites which also consider Google Base. Yahoo! Classifieds. Trulia. LiveDeal. Oodle. Facebook eBay and Craigslist brokers and agents can register for free at.
Point2 Technologies provides online marketing and eBusiness software solutions for the real estate and heavy equipment industries. Leveraging inform2 proprietary and patented technology. Point2 develops and markets software solutions that enable organizations to conduct business over the Internet more easily and more profitably. The Company is the largest provider of online marketing and lead management software for real estate professionals with nearly 160,000 brokers and agents subscribing to inform2 NLS in 85 countries. Membership in inform2 NLS continues to grow by over 1000 additional members each week. inform2 is also one of the largest providers of e-commerce solutions to the heavy equipment industry powers Caterpillar Inc.'s global heavy equipment dealer network and owns and operates UsedIron com one of the largest used equipment venues online.
Founded in 1996. inform2 Technologies is privately held and employs a staff of 100 at its headquarters in Saskatoon. SK and its Vancouver. BC offices. More information can be obtained at.
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